-Create and edit engaging written, visual, and multimedia content for social media, websites, blogs, and marketing campaigns.
-Collaborate with the marketing team to develop content strategies aligned with business goals.
-Monitor industry trends and competitor content to keep content fresh and relevant.
-Optimize content for SEO and social media to maximize reach and engagement.
-Ensure all content is on-brand, consistent in style, quality, and tone of voice.
-Track content performance using analytics and adjust strategies as needed.
-Strong writing, editing, and storytelling skills.
-Proficient in using content creation tools (e.g., Canva, Adobe Suite, video editing software).
-Familiarity with social media platforms (Facebook, Instagram, TikTok, LinkedIn, etc.).
-Basic knowledge of SEO principles and content optimization.
-Creative thinking with the ability to generate fresh ideas and concepts.